2020 JANUARY Monday, January 20th WINTER FANCY FOOD SHOW, MAKER SPACE / San Francisco, CA Speaker: The Amazon Roadmap No matter what point of development you're in with your Amazon business, there are always potential detours, traffic jams, and other headaches that could otherwise stall--or downright ruin!--your journey. This session, based on my new book, The Amazon Roadmap: How Innovative Brands are Reinventing the Path to Market, identifies those obstacles and guides you through the essentials of a successful Amazon strategy, offering hands-on tactics that help your brand thrive online. Registration and information here.
2019 DECEMBER Tuesday & Wednesday, December 10th & 11th BOB BURKE NATURAL PRODUCTS CONSULTING / Boston, MA Speaker: Developing Strategies To Succeed In eCommerce John Maggiore (leading broker and consultant, and former natural category manager of Stop & Shop), and Bob Burke (consultant, co-author of The Natural Products Field Manual, and former vice president at Stonyfield Farm) will be running this 2-day comprehensive sales seminar, which covers everything from sales planning and budgeting to growing your business in unique models like Whole Foods Market, unique regions like metro New York, and the omnipresent and ubercompetitive online platform. I'll be covering the latter on Day 2. More info here.
NOVEMBER Tuesday & Wednesday, November 19 & 20th HIRSHBERG ENTREPRENEURSHIP INSTITUTE / Auckland, NZ Panel: Positioning Your Brand Story Long-time natural products leader Gary Hirshberg brings his two-day Entrepreneurship Institute to New Zealand! The two-day program offers business leaders practical, hands-on advice about financing, sales, marketing, eComm, organizational challenges, finding personal balance, managing change, and key concerns fundamental to growing an enterprise in today’s competitive marketplace. On November 19, from 1:30-3:00, I'll be on a panel of branding experts to review the proposals of two businesses in real time, assessing the effectiveness, freshness, and impact of their of marketing, communicating, and positioning stories. Find out more here.
OCTOBER Wednesday, October 2nd NATCHCOM / Boulder, CO Speaker: Amazon Strategies & Sales Tactics Coming soon--from Monday, September 30th through Friday, October 4th--another fabulous Natchcom event will be taking place in Boulder, Colorado. This time, it’s a bootcamp-style series of digital marketing & sales sessions: 5 consecutive mornings of beginning and intermediate level intensives, designed to help natural product brands sharpen up their skills for the holidays. I’ll be presenting Amazon Strategies & Sales Tactics on October 2nd, and I'd love you to join me ! You can register for the full bootcamp or single days; details here!
JULY Tuesday, July 23rd: 10:00 am PDT, 1:00pm EDT WEBINAR: THE AMAZON ROADMAP--WINNING IN NATURAL & ORGANIC Registration info here!
Thursday, June 6th & Friday June 7th HIRSHBERG ENTREPRENEURSHIP INSTITUTE / Boulder, CO Speaker: eCommerce The Hirshberg Entrepreneurship Institute features speakers and panelists with unparalleled expertise in the natural products industry. The benefit of that collective perspective and insight alone is enough reason to book these dates now! But the cherry on top of this event is the not-so-hidden extra value of meeting and mixing with the other attendees—entrepreneurs who are doing, or have done, the same things you are. Because the things that make entrepreneurship great—independence, self-reliance, autonomy—can also be the things that make it challenging. After all, even the freest of free agents among us sometimes craves smart feedback and validating connections from peers.
2018 DECEMBER Thursday, December 13th BECOMING A MORE EFFECTIVE SALES MANAGER IN THE NATURAL & SPECIALTY CHANNEL/ Boston, MA Speaker: Developing An Effective eComm Strategy www.naturalproductsconsulting.com
MARCH Wednesday & Thursday / March 7th & 8th NATURAL PRODUCTS EXPO WEST / Anaheim, CA Judge: The Pitch Slam Congratulations, Dr. Brite, for winning the 2018 Expo West Pitch Slam! A tough choice of 8 smart entrepreneurial companies; so exciting to see such innovation in the nature dental category.
Thursday, March 8th Panel Moderator: Disrupted Retail Such an honor to spend time with CEOs Madeline Haydon (Nutpods), Josh Tabin, (Wild Zora) & Moiz Ali (Native) and hear their success stories in eCommerce. What a great new avenue for brands to launch! www.expowest.com/ew18/Public/Enter.aspx
DECEMBER Friday, December 1st NOSHLIVE BOOT CAMP/ Santa Monica, CA Speaker: On eCommerce noshlivewinter17
Monday, December 4th BEVNET LIVE / Santa Monica, CA Speaker: The Amazon Equation: How the Whole Foods Deal is Shifting E-Commerce Panel Moderator: EComm Perspectives: Third Party and In-House Strategies bevnetlivewinter17